Sosi Leone Bags
Sosi Leone is a brand inspired by modern ambitious women living in big cities. The goal was to create a bag for work and play without sacrificing style or convenience. The brand’s mission is to improving the way women experience the world.
Role: Founder, bag designer, art director, marketing manager, lead designer.
Branding
Feminine, strong, timeless, active, collaborative, socially conscious
Photography by Molly Trerotola
Bag Design
Scope: Product development
Promotional Video
Scope: art direction, video editing, motion graphics.
Filmed by Molly Trerotola
Website
Scope: art direction, e-commerce web design, copywriting, Google Shopping.
Social Media Strategy
Scope: social media management, art direction, copywriting, photography, graphic design, content creation.
Strategy: User generated content, lifestyle imagery, storytelling, inspiring and motivational content, giveaways.
